Since LOGIN Startup Fair will take place next week already, we are announcing our Masterclasses program! In these masterclasses you will be able to able to find the secret key to success in marketing, sales, storytelling and many more! So don't wait, grab your tickets now!

24th of May

Batch 1 @Oberlo class

12:00 – 12:30  SALE AND PARTNERSHIP CHALLENGES. MODERATOR ZVIKA KEZURER

Once the startup reaches the phase they got a product they can present to their prospects, the CEO needs to build a plan how to approach their market. The plan should be built in such a way it can get maximum exposure with minimum resources. The workshop will reveal a few ways how can this be done effectively.

14:00 – 15:30 LEAN PRICING. MODERATOR OMAR MOHOUT

Pricing will determine your market position, whether or not your customers can buy from you, and whether or not you can provide the level of service required by those customers. The price your customers are willing to pay is the measure of the degree to which you have nailed the solution. This session will cover the economy of pricing, 11 different methods to set pricing, multi-axis pricing, freemium, empirical rules and practical advice.

Batch 2 @Telesoftas class

10:00 – 11:30 HOW TO USE SMART PRICING TO INCREASE PROFITABILITY IN YOUR SAAS STARTUP. MODERATOR CHRISTIAN THALER – WOLSKI

In his master class Christian will speak about best practices in pricing SaaS products. This will entail a discussion on how to get the price right, how to change prices when needed, how to fit the right sales strategy to your SaaS price, and what churn to expect.

12:00 – 13:30 BUILDING A SALES FUNNEL – TECHNOLOGY STACK AND TACTICS. MODERATOR ALEX GRECHANOWSKI

The master class is designed for founders and growth marketers wanting to quickly identify product/market fit or build an initial traction. It’s a unique opportunity for startups to collaborate on their marketing challenges with teams across the globe. You will get hands-on training on setting up a sales funnel on budget and optimizing it for growth. Knowing our targets, their problems and how our product will provide a solution, we’ll work smart and hard to test different marketing tactics and acquisition channels, set up key metrics, locate blockage points, and find the things that work. We’ll discover effective marketing tools – CRM, automation, on-barding, content, ads, SEO, CRO, analytics – that help people become true fans and customers.

14:00 – 15:30 BUSINESS IN A USA. MODERATOR STACY KIM

25th of May

Batch1 @Oberlo class

10:00 – 11:30 MARKETING PLAN ON ONE PAGE! MODERATOR DONATAS JONIKAS

This is a practical workshop where you’ll craft your startup marketing plan on one page and will get individual feedback from Dr. Donatas Jonikas, the author of Startup Evolution Curve. During the masterclass you will learn:

12:00 – 13:30  VC & ENTREPRENEURSHIP IS EASY (IN A NON- LAWYER WAY). MODERATOR LINAS SABALIAUSKAS

4:00 – 15:30 IP IS EASY (IN A NON-LAWYER WAY) MODERATOR VILIJA VIEŠIŪNAITĖ

Batch 2 @Telesoftas class

10:00 – 11:30 STORYTELLING. MODERATOR LLOYD WALDO

In this spellbinding workshop, Lloyd Waldo, creative marketing veteran of dozens of startups, will show would-be entrepreneurs how early stage startups can apply practical storytelling skills to convince their earliest stakeholders (including cofounders, investors, customers, and employees), of the power of a new idea. Learn to instinctively transform ideas from dry descriptions and speculation into compelling narratives, that put you in control of the conversation. This workshop will include hands-on strategies for positioning that will provide entrepreneurs with the toolset necessary to construct a persuasive and powerful story about themselves, and their vision of the future.

12:00 – 13:30  THE 1ST THING THAT EVERY PRODUCT MANAGER SHOULD LEARN: HOW TO MANAGE ASSUMPTIONS. MODERATOR VYTAUTAS BUTKUS

See you soon at LOGIN Startup Fair!