This is a working session where you’ll actually build the first building blocks of your startup idea – using ThinkUp and a set of simple AI tools designed to help you move faster, think clearly, and structure everything properly, all in one place.

Across the workshop, you’ll uncover real user needs, map your key stakeholders, build personas, and turn those insights into a clear product concept. You’ll experience ThinkUp’s guided workflows firsthand – including the “For You” suggestions, persona builder, and product concept steps – so you can see exactly how to continue this process on your own ideas afterward.

Date: December 9th, 2025; 17:00 – 19:00

Register here 

You’ll walk away with real, tangible outcomes:

* A clear problem statement based on real user pains
* 1–2 structured personas (end-user, decision-maker, influencer)
* Defined goals, pains, and needs for each persona
* Your first version of a product concept with capabilities tied to real needs
* A repeatable process you can use later for your own startup ideas.

No high-level theory. Just practical founder work, supported by helpful AI tools and ThinkUp’s structured ideation flow.
You work on your laptop, your account.

Who Should Join

* Early-stage founders shaping their idea

* Product thinkers exploring opportunities

* Innovators who want a structured way to think, test, and build

* Anyone who wants clarity before committing time or money

What Makes This Workshop Different?

* It’s hands-on, not conceptual. You work on your laptop.
* You get inside the ThinkUp platform and actually do the work
* You leave with tangible workflows and assets, not notes
* You learn a repeatable method to shape any idea you pursue next
* You get clarity you can’t get from brainstorming alone